Boost your Voice portfolio with SIP2teams

The market opportunity for Teams Direct Routing is only getting bigger as more businesses sign up to Microsoft Teams to help make remote working easier. Teams is the fastest growing tool for collaboration, enabling businesses to work together, no matter how far apart colleagues may be, but the standard, out-of-the-box solution is lacking one thing: Voice.

SIP2teams from Digital Wholesale Solutions enables you to bring Voice capabilities to Teams for your customers, using their existing SIP or VoIP solution. As a DWS partner selling HV.Select and SIP Trunking, you are able to tap into your customer base, offering new functionalities from the products they already use.

What is SIP2teams?

SIP2teams is a simple Direct Routing solution that enables users to make calls to numbers outside of Teams, through the app. Using SIP Trunking, it essentially enables Teams users with the Microsoft Phone System add on to use Teams as their own cloud PBX to allow for PSTN breakout so that users can dial in and out of the traditional telephony network, alongside some basic phone system call routing.

All your customers need is an Office 365 licence, a compatible add-on and SIP trunks.

Why choose SIP2teams?

We are one of the biggest independent voice providers in the UK, with over 25 years of experience in the Channel, meaning we understand what you and your customers need. When comparing our solution to Microsoft’s own voice product, it is clear that we have created a service with our partners in mind. Furthermore, as a partner selling SIP and HV.Select, you have two options to present to your customers.

First, let’s look at SIP2teams with SIP Trunking. Your SIP customers have already taken their first step towards IP telephony, now you can offer them a more flexible alternative to their on premise PBX. Bringing a dial pad into Teams will transform your customers’ favourite UC app into a phone system with all the features they get with SIP now accessible through Teams, meaning they can now perform all communications functions from one interface while making savings and embracing new-found flexibility by replacing the on premise PBX. What’s more, you can make incredible margins while still remaining competitive in the marketplace.

Your HV.Select customers are already immersed in VoIP, using a future-proof solution that will stand the test of time, but now you can offer even more from their trusted telephony platform. HV.Select with SIP2teams means they are able to utilise all the advanced calling features they need within Teams, so they can have the best of both worlds, again, making significant margins as a reseller.

When you compare these two options to Microsoft’s own Direct Routing offering, it’s clear to see how they lack the experience and understanding of the Voice industry. SIP2teams provides users with business critical features such as Call Recording, Analytics and Hunt Groups, none of which are available from Microsoft’s solution.

In addition, our calling packages are much more inclusive and offer a flexibility that other providers’ products are missing. With SIP2teams, you don’t need to buy pre-pay calling credits for out-of-bundle calls, plus you can make calls to any number, anywhere with no destination restrictions.

The market opportunity

Microsoft have reported that they now have over 75 million Teams users, with 7 million in the UK alone in March 2020 and we think this will have almost doubled by now. However, only 8% of these users are enabled for Voice. As Teams continues to grow, the opportunity for our partners to sell SIP2teams will only get bigger.

While Teams may be seen as a threat by some Channel partners, it’s important to embrace the opportunity and defend your position in the market. SIP2teams is the tool you need to make the most out of this remote working and UC movement. As a partner currently selling IP telephony, you are in a great position to capitalise on this trend by adding our simple SIP2teams product to your portfolio.

SIP2teams also gives you the ammunition to sell to a new market of Microsoft users who do not yet use SIP or VoIP for their Voice communications. By bundling together SIP trunking or HV.Select SIP with SIP2teams, you can offer a complete solution that addresses all of their Voice requirements, helping to future-proof businesses while giving them the tools they need to improve their productivity.

To find out more about our SIP2teams product and how you can get the most out of it, click here.